Umoya Foods – Easy. Natural. Whole Foods.

About Umoya Foods
Umoya Foods is a South African health food brand dedicated to a superfood product range that celebrates the Amaranth plant and empowers the small scale farmers that grow it.
The foundation of Umoya is built on 3 pillars
- Developing small producers: Umoya work with small scale farmers to identify high
value crops, assist in developing on-farm processing systems and guide the farmers to meet food safety requirements for commercial retail products. Buying an Umoya product links you directly to the farmers who grow or gather the ingredients. - High quality health food products: Umoya use as few ingredients as possible with minimal processing. No refined sugar, preservatives or stabilisers have been used.
- Local sourcing: Wherever possible, Umoya work directly with local producers and small
producers on the African continent.
Umoya is a venture of Scaled Impact, a not-for-profit that drives economic development in rural areas across Africa.
The Umoya range features a delicious range of Cereals, Snack Bar and Nutrient Boosts and they are continuously innovating to support their ecosystem.
Product Range
Seli Snack Bars
Thrive Cereals
Nutrient Boosts
Why we love Umoya
- The cereals provide a nutritious alternative to the over-saturated oat-based offering.
- The snack bars are not overly sweet or covered in chocolate, and they are not based on dates – a snack bar that you can enjoy any time of the day without a feeling of indulgence or an overload of sugar. A rare find on the shelves.
- The nutrient boosts offer a simple, yet effective ingredient profile and are versatile to use for the whole family. With a strong flavour, the small tub lasts a long time.
Overall, we enjoy working with the Umoya team, ethical people with genuine care and dedication to their core mission.








